Trust the Leaders in Affiliate Program Management
The proof is in your success!
Running successful affiliate programs requires more than a
good network and software. The overall success is based on
the ability of your affiliate program manager to recruit,
motivate and communicate with your affiliate marketing
partners. This communication will drive the affiliate
program forward. Success also depends on excellent resource
allocation for the support of the affiliate program in terms
of creative and program promotion development.
Affiliate marketing is not a stand-alone proposition. That
is what makes PartnerCentric different. We foster trust and
support between all active parties in the affiliate system
(merchant, affiliate, network and affiliate management
team).
The PartnerCentric award-winning affiliate program
management team has a proven track record in developing,
supporting and managing affiliate marketing programs. We
offer a turn-key solution to provide your company with a
cost-effective marketing channel.
An integrated approach to affiliate
program management
PartnerCentric employs some of the best
innovators in affiliate marketing, all of whom are waiting
to assist you with your affiliate marketing programs. We
take a team approach to every affiliate program we manage.
Why rely on one person when you can have a team of affiliate
marketing professionals guiding your internet marketing
strategy?
Most accounts include the following key players:
An Affiliate Program Director is responsible for the
overall success of your affiliate programs. The affiliate
program director is responsible for project management and
forward strategy planning and on-going consulting. In most
cases, PartnerCentric President and CEO Linda Woods
personally oversees the initial marketing strategy
development and launch of your affiliate program. From
there, she oversees the ongoing services and support offered
by the rest of the PartnerCentric team.
An Affiliate Relations Director is the main contact
for all PartnerCentric clients. This person leads major
strategies and promotions. All weekly meetings and
interactions with top affiliates is done by the Affiliate
Relations Director in conjunction with the Affiliate
Manager.
As a full-service internet marketing agency, PartnerCentric
can provide you with additional support as needed to meet
you objectives and to realize the full potential of any
marketing strategies our team develops during the course of
promoting your campaigns. Additional support can come from a
number of sources, including:
-
A graphic designer who can create
HTML newsletters, design banners and fast "to market"
affiliate requests
-
A copy writer who supports
affiliate-based copywriting and newsletters as well as
affiliate support site content
-
An affiliate telephone support staff
provides affiliates with an easy point of contact for
telephone calls and for direct recruitment with larger
affiliate partners
-
A Creative Developer development of
banners, landing pages and other media requirements for
the affiliates, going as far as hands-on help with
larger affiliates in the development of their sites
-
A programmer supports the deployment
and customization of tools for the program, from
LinkShare DRM modules to external page and site
generation tools such as data feeds and our Instant Page
Creator.
Additional services include web site
analysis and reports. For select clients, a web site
analysis and remodel can be ordered to focus on improving
conversion rate and visitor usability will facilitate a move
the next level of online success. Our team will evaluate
your site and make specific recommendations to address
problems such as low sales, poor conversion rates, shopping
cart abandonment or lack of "stickiness." Our team can also
do the web remodel design if needed.
Our team system is scaleable, allowing you to select from a
range of affiliate program management support to maximize
the size and potential of your program. After we evaluate
your current affiliate program goals and budgets, we will
assemble a PartnerCentric team to get the job done. This can
range from a one or two person team, including an affiliate
manager and development support, to a larger four to seven
person team.
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