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Meet our team of Internet Marketing Professionals

Stephanie Lewis, Director of Client Services
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Stephanie Lewis is Director of Client Services at Schaaf-PartnerCentric, where she uses her wide range of experience with top-tier e-tailers to develop the strategies and tactics that drive the success of the affiliate programs we manage.

Stephanie joined us as an affiliate program director. Her innovations, coupled with her expertise as an affiliate manager, helped our company grow the affiliate channels for several of our newer clients.

She was promoted to Director of Clients Services in December 2009.

Stephanie entered the Internet marketing space in 1999 as a marketing specialist for Realtor.com. After proving herself a skilled manager of paid search campaigns, she went on to manage the affiliate program for LampsPlus.com, Date.com and Match.com.

With a wide range of experience working with all of the major affiliate networks, Stephanie is a proven leader in the affiliate industry with strong relationships among some of its top producing publishers.

She's got considerable experience with big brands and has managed advertising and merchandising campaigns for such large e-tailers as BestBuy.com, CircuitCity.com, BarnesandNoble.com, Borders.com and ToyRUs.com.

Originally from Dallas, Texas and still a Texan at heart, Stephanie currently resides in Fort Lauderdale, Florida with her boyfriend, Rich, and her two dogs, Trixie the beagle and Lola the bassett hound. In her spare time Stephanie enjoys camping, boating, traveling, cooking and watching the Dallas Cowboys.

 

Wade Sisson, Director of Marketing
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Wade Sisson is the Director of Marketing for Schaaf-PartnerCentric, Inc. He manages communication with our clients, affiliates and prospects and develops marketing materials to promote our company and its services. Wade also oversees trade show planning and works to develop public relations partnerships with bloggers, editors and publishers.

Wade has been part of the great Internet adventure since 1995, when he helped The Kansas City Star launch its web site and became the site's online editor for news. Prior to joining our company Wade managed an Internet marketing team for one of the largest advertising agencies in the Midwest.

He currently resides in Kansas City, Missouri.

 

Amanda Lucas Amanda Lucas, Marketing Communications Manager
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Amanda Lucas has worked exclusively on the eBay Partner Network account since early 2009, and currently focuses on the ePN Blog and Marketing Communications. Since 2006 Amanda has developed and managed key PartnerCentric programs such as MyFax, Quicken Loans and more. Amanda has also worked with various affiliate and CPA networks, developing integral relationships for program growth.

Amanda's prior affiliate marketing experience includes managing the affiliate program for Booksonline.com, where she effectively managed programs and drove new member acquisitions for more than 20 book clubs. Additionally, Amanda also has previous experience managing mortgage and insurance lead programs. Amanda resides in Southern Maine, with her husband, daughter and two cats.

Dan Fink, Affiliate Program Director
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Dan Fink is an affiliate program director at Schaaf-PartnerCentric. Dan is our resident expert at lead generation. He's launched many programs for PartnerCentric and manages, among other programs, the 21st Century Auto Insurance program, which has seen its performance double in the last year.

Dan began his interactive marketing career right out of college. He brings his knowledge and expertise in lead generation and affiliate relationships to PartnerCentric.

Dan was fresh out of college when he got his start in internet marketing when he started his first venture, the startup DivorceInteractive, Inc., which brings divorce seekers and divorce lawyers and advisers together. Then, after gaining experience in pharmaceutical advertising, Dan joined Intermark Media, where he was named their No. 1 media buyer. It was at Intermark Media that Dan learned to combat the competition in the lead generation industry and reached a production level of 10,000 quality leads per month. He has no been with PartnerCentric since 2004 and has successfully managed many different programs in his tenure.

Dan lives in North Carolina with his wife, Michelle, their cats Bachelor and Merlin and their new addition, an English bulldog named Hudson.

 

Peter Bexelius, Affiliate Program Director
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Peter Bexelius got his start in affiliate marketing with Commission Junction working as a program manager with clients such as eHarmony, Cooking.com and Countrywide Financial. He then joined the eBay team at CJ as account manager, working on the eBay portfolio of international programs as well as various eBay properties including PayPal, ProStores and StubHub. Peter managed the eBay team at CJ until the launch of the eBay Partner Network.

Peter joins us as director of the Schaaf-PartnerCentric team that provides affiliate management services for the eBay Partner Network.

Portland, Oregon is home to Peter, his wife, two sons, dog and cat.

 

Kevin Schwery, Affiliate Program Director
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Kevin Schwery brings more than a decade of experience in affiliate and internet marketing to his new role as affiliate program manager for the eBay Partner Network team.

Before becoming the third member of the Schaaf-PartnerCentric team that provides affiliate outreach, service and support to the eBay Partner Network, Kevin was an internet marketing manager for eBay. There he served as the relationship manager for eBay's largest affiliate partners including AT&T, Earthlink, Auctiva, Upromise and MyPoints.

Kevin's expertise in analyzing and segmenting affiliate data to maximize quality traffic, techniques, and landing pages is a great addition to the PartnerCentric team. In his new role he will continue to use affiliate data to shape and optimize internet marketing spend on affiliate channels in terms of strategy, direction, and ongoing investments.

Prior to his work for eBay, was a strategic relationship manager for PayPal. He also has extensive experience in graphic and web design and marketing/sales.

Kevin lives in Carrol, Iowa.

 

Nicole Mueller, Affiliate Program Director
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Nicole Mueller is an Affiliate Account Director at Schaaf-PartnerCentric, where she uses her vast knowledge of internet marketing, her analytical skills and her deep relationships within the affiliate industry to grow and optimize the affiliate channel for several PartnerCentric clients. She specializes in managing internet marketing campaigns for strategic partners with challenging growth initiatives and financial targets.

Nicole began her internet marketing career in 2004 when she joined Performics as a Program Manager managing affiliate, paid search, natural search and comparison shopping programs for large retailers such as Cabela’s, all nine divisions of RedCatsUSA and Crate & Barrel. Following Performics, she joined Experian as an Internet Marketing Specialist in their corporate communications group where she supported all seven business units at Experian, including Autocheck.com For the past three years, Nicole has been an Affiliate Marketing Manager at Sears Holdings Corporation (SHC) where her primary responsibility was to manage the Sears.com affiliate program. During her time at SHC, she was also involved with the affiliate and search programs for both Kmart.com and TheGreatIndoors.com.

Nicole received a Bachelor of Arts degree from the University of Illinois, Champaign-Urbana and holds a Master of Science degree in Integrated Marketing Communications from Roosevelt University.

Born and raised in the northwest suburbs of Chicago, Nicole still resides there with her husband, Jay, and her new baby girl, Katie. She also has an 11-year-old Bengal cat named Rodman. In her spare time, she enjoys traveling, taking long walks with her family, yoga, cooking and swimming.

 

Karen Weber, Affiliate Program Director
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Karen Weber is affiliate program director for Quicken Loans and several of the Hanover Direct brands including The Company Store, Domestications, Scandia Down, Silhouettes and Undergear.

Prior to joining Schaaf-PartnerCentric, Karen served as the Vice President of E-Marketing for Irwin Union Bank, a wholly owned subsidiary of Irwin Financial Corporation (NYSE: IFC). Her responsibilities included growing both loans and deposits via the online channel as well as the overall online presence for the Bank. She developed and implemented strategic plans using Web technology to drive business for both B2C and B2B channels. Prior to joining Irwin, Karen served as the E-Commerce Director for Hat World / Lids, a national retailer of licensed athletic headwear. She was responsible for developing the Internet channel into its own line of business. Karen also served as Assistant Vice President- Corporate Marketing/eBusiness for Conseco Financial Services where she directed cross-marketing initiatives and online growth strategies.

Karen has been a speaker at several conferences, most recently Search Marketing Expo (SMX) in San Jose, Feb 2009 and Search Engine Strategies, Chicago, Dec. 2009. Karen holds a Bachelors Degree and a Master of Science degree in Economics from Purdue University. She currently resides in Zionsville, Indiana with her two children, golden retriever and cat. When not working, she can be found riding horses with her daughter, waterskiing or fishing.

 

Kimberly Briggs, Affiliate Program Director
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Kimberly Briggs brings affiliate management and affiliate network experience to her role as affiliate program director at Schaaf-PartnerCentric.

Prior to joining us, she was an affiliate manager for GameTap, LLC, where she developed strategies to launch and grow the brand through affiliate partnerships and social media promotions, and online marketing consultant for K2 Marketing Consultants, where she provided and implemented the strategies for both advertisers and publishers. She also served as an advertiser program manager for the Commission Junction affiliate network, where she managed a portfolio of clients, providing guidance to maximize RIO within CJ.

Kimberly's expertise in building affiliate relationships - coupled with her expertise in various business models including coupons and deals, loyalty and incentives, and paid and organic search - serves our clients well.

Kimberly lives in Cumming, GA.

Mike Kansa, Affiliate Manager
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Mike Kansa's Internet marketing journey started in 2003 after he finished a Marketing Communications degree at the University of Utah and began working for Overstock.com in Salt Lake City. In 2004 he was asked to help manage the growing Overstock.com affiliate program and then moved on to launch the Overstock Auctions affiliate program in early 2005, helping them become the 2nd largest auctions site on the Internet at the time.

After spending 8 years in Utah, he decided it was time to leave the beehive state for the greener pastures of California and he began working for PartnerCentric as an affiliate manager, managing affiliate programs for HP Snapfish and the Hanover Direct brands.

In 2007 he was given the opportunity to move over to the publisher side of affiliate marketing and went to consult with super affiliate coupon sites and also developed and maintained a wide variety of niche price comparison shopping sites. He’s well seasoned in the affiliate marketing space and has seen the industry evolve from many sides of the fence. Mike recently rejoined Schaaf-PartnerCentric and is now a program manager on the eBay Partner Network team. He currently resides in Eureka, California and when not as his desk can be found surfing and mountain biking on the lost coast.

 

Adam Russo, Affiliate Recruitment Manager
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Adam Russo oversees affiliate recruitment efforts on behalf of all our affiliate programs. Affiliate recruitment is a full-time job, and something that our entire team of affiliate program team undertakes. Adam's responsibility is to oversee recruitment from a top-level view, making sure the outreach is consistent and compelling. PartnerCentric has relationships with hundreds of affiliates and super-affiliates in every niche and vertical, but we're constantly in search of new affiliate marketing partners who can promote our clients' brands and product lines.

In his time at Schaaf-PartnerCentric Adam has also managed relationships for several of our managed affiliate programs including BriteSmile, Lamps Plus and Fathead, for which he especially enjoys creating innovative ways to promote new product lines.

Adam joined our team following three years as a manager for Overstock.com's affiliate program, where he helped source, negotiate and manage marketing deals. He also managed many of Overstock's top performance sites. One of his proudest achievements is his general role in winning Linkshare's "Affiliate's Choice" award in 2006.

Prior to affiliate management, Adam spent over 8 years in Customer Service management and training in the retail and hospitality industries. A dedicated father of a precious little girl, Adam currently resides in beautiful Salt Lake City, Utah.

 

Chris Mohler, Affiliate Manager
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Chris Mohler is part of the Schaaf-PartnerCentric team who manages a number of programs. He joined our team after three successful years in the widely recognized Overstock.com affiliate program.

While there, he built strong relationships with many of the top affiliates in the industry by constantly identifying their needs and delivering solutions that met those needs. After years of personnel and strategy changes within the program, Chris remained a constant keeping the program at the forefront of the industry. His efforts were rewarded in June of 2006 when Overstock.com won Linkshare’s Golden Link Award for Affiliate’s Choice.

Chris got his feet wet in e-marketing in 2001 working in the seminar industry with Epenzio, Inc. Initially hired to assist clients with their e-commerce web design needs, he quickly found himself developing marketing strategies and began introducing his clients to affiliate marketing.

Chris resides in Salt Lake City, Utah with his wife Lorie and five daughters: Tori, Allison, Kiley, and twins Jordan and Makenzie.

 

Tracie Gross, Affiliate Manager
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Tracie Gross's relationship with top affiliates has benefitted a number of Schaaf-PartnerCentric programs including DesignPublic, MyFax and Calumet Photographic. Tracie's experience in e-commerce began with a customer service position at GSI Commerce, an outsourced e-commerce solution for major retailers. Two years into her job, Tracie was promoted into GSI's online marketing department as an affiliate marketing assistant, where she managed the affiliate program, paid search, portal and comparison shopping engines for clients such as DicksSportingGoods.com, LinensNThings.com, LizClaiborne.com and RadioShack.com.

Tracie resides in Philadelphia with her husband, Jon, and dog, Denali.

 

 

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